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Brad Schuler

Brad Schuler

Vice President of Global Marketing & Sales at Sunsweet Growers, USA

  • Saturday 10:45 AM - 11:45 AM - DRIED CRANBERRIES, RAISINS/SULTANAS/CURRANTS, PRUNES Round Table Congress Program

As a Vice President of Global Marketing & Sales, Brad Schuler oversees Sunsweet marketing and sales efforts in all channels globally, including branded retail, private label, bulk, food service and industrial ingredients. Brad has been responsible for driving distribution and sales to unprecedented levels for several Sunsweet game-changing products. Key product introductions include, Sunsweet Ones individually wrapped prunes, PlumSmart juice, Philippine Mango, and D’Noir premium prunes. In addition, Brad has played a critical role in our global consumer advertising strategy to help drive consumer awareness and sales for the brand.

Prior to joining Sunsweet in 1999, he worked at Dole Food Company in executive sales positions. He also brings experience from the retail grocery channel, having worked for Phillips Foods.

Sunsweet Growers Inc, established in 1917, has more than 100 years of experience and heritage in producing the highest quality dried fruits. The California-based cooperative of 200+ grower/members is the worldwide leader in prunes and related products. Most recently, the product portfolio has been expanded to include a full line of ‘Feel Good’ dried fruit snacks and juices: all designed to fit today’s need for healthy and convenient food choices.